Four Ways to Success—Insight from Forrester’s CX Europe 2016

December 1, 2016

This November Forrester held its annual CX Europe conference. Customer experience (CX) thought leaders came together to highlight how interplay between executive leadership, customer understanding, design management, culture, and measurement all contribute to the success of high-performing firms.   James Bolle, Head of Client Services EMEA at InMoment, attended the conference along with several clients. He observed four key trends emerging from the conference debate, all of which combine to give us a clear sense of what we can expect from CX in the coming years, all of which are already helping to differentiate ambitious companies from the rest of the pack.