3 Unique Customer Retention Strategies

November 23, 2016

Attracting a new customer costs five times as much as retaining an existing customer. This statistic gets thrown around quite a bit, but at this point, only 40% of companies have an equal focus on acquisition and retention. It is important to get new customers in the door, but it may be even more important to keep them around. Relationships with customers are always a two-way street.